The much unplanned Google Page Rank update took place in December 2013 and it basically shocked (partially) the search engine communities around the world. This update is said to be the toughest or strictest for most of us; I saw several PR 8 sites dropping all the way down to PR 3 and brand new blogs achieving PR 2 and 3's.
With that being said, what would possibly be the next ‘big' thing Google had for us all in 2014? For once, Google is always changing their algorithms and it is proven multiple times that doing ‘what worked yesterday' could probably not be the best technique after all.
By now, most of you are already searching for terms such as ‘SEO tips 2014' or maybe, ‘2014 SEO tips'. Prove me wrong and tell me (using the comment form below) that you had not searched for that … at all. Be truthful guys!
How do you prepare (your blog) for the next Google Page Rank update?
1. The ol' and almighty backlink strength
I would start off by listing backlinks as the most important factor. Google loves natural backlinks and it was proven when those bloggers who really worked hard for guest postings on high Page Rank sites got rewarded. A handful of bloggers who I know (highly active in guest posting community) were getting at least PR 1 for their blogs and some of the blogs are as new as 2 months old.
Before your mind starts to wander around, I don't mean any type of guest posting.
Instead, high quality guest posting to be exact. Imagine submitting 100's of well spun articles and what's next?
Nothing!
Chances are most of them are going to get rejected by webmasters and blog owners. Therefore, the moral of the story is simple; If you want to get good backlinks from guest posting, make sure you are really contributing to the readers.
For me, guest posting is not about backlinks only. Instead, it is a great way to build traffic and influence over time.
If you have no idea where to start, you can do so by checking out my guest posting guide here (Guest Posting Guidelines and Checklists).
2. Focusing in diversified traffic
Do you believe in social media SEO?
Personally, I do and I strongly believe that it would be one of those metrics used to judge a website's Page Rank. One of the most common quotes I hear from fellow bloggers are strong SEO techniques will guarantee traffic flow to the blog. Sadly in today's world, you need more than SEO techniques to build traffic.
Social media marketing is probably the latest form of blog traffic generation that has a significant impact on Google Page Rank. So, how do you really kick start social media marketing from scratch?
In easier terms, the more social media shares you get, you stand a better chance to get rank higher on search engines (and ultimately getting a higher PageRank).
Now, take a moment and have a look at any of Ileane's blog post. On average, she would be getting at least 200 social shares on each post.
Using your imagination, could you image how many social signals that will hint Google that this blog is probably ‘The One‘?
When it comes to social media marketing, you need to ensure that each social share are genuine. Well, I wouldn't say you shouldn't use 3rd party services such as JustRetweet but use them with caution. Don't even think of blasting 10 or 20 articles per day to get those numbers.
The most important part sharing the right social update at the right time. If you want to read more on the topic, I suggest you to head over to this article, Case Study: How To Increase Google+ Traffic Over 700%.
3. Optimization for search engines users
Gone were the days where you write only for search engines. Start writing for humans and start right now!
You want your readers to stay put and come back for more instead of the one time “Hi and bye” type. Optimization for users usually start with:
- Using catchy titles
- Providing interesting images
- Proper segmentation and sub-categories for longer articles
Not convinced? Let's take a look at Ms. Ileane's image on Pinterest:
Just like titles, the better images there are, the better the click through rates (CTR) will be. As majority of the readers are skimmers, having eye-catching images could ‘bribe' the readers to continue to stay on for a longer period.
*Now, you would be wondering – why do I keep mentioning Ms. Ileane? Could it because this is her blog?
The answer is simple. I choose Ms. Ileane because she is the diva (in a good way) when it comes to social media marketing. She is everywhere especially Facebook and Triberr which I highly look up to.
4. Participating in various blogging communities
Being active in various blogging communities could actually boost your traffic and even chances of backlinks. As you can see, Ms. Ileane has a Facebook group where members are able to post Q&A's.
Now, think back and think real hard. What does all these lead us to?
The above will build brand name and indirectly, readers will keep coming back for more. And if you think that's all, you are terribly wrong!
They create chances of having more trackbacks and even yes, you got it right now; link building. Also, don't forget as the brand name grows, your reputation grows as well.
Not sure what a blogging community is? Have a look at this article, RSS Syndication by Blog Engage.
[shadowbox]Recommended: JOIN Social Buzz Club to increase your visibility on the web![/shadowbox]
Tell me what you think
While we all know the importance of Google Page Rank, I would love to stress that you should not overdo it. Avoid pulling your hair out just because you want a higher PR. Instead, focus in building your influence, providing better information and start building connections with the rest of the bloggers out there.
How about you? Do you have any other SEO techniques to share to prepare yourself for the next Google update? Tell us using the comment form below.
So Reginald what you’re saying is to do everything we should be doing anyway. Everything that brings quality to a site. Well ain’t that a kick in the pants.
Thanks for the future memories
Lance
Hey Lance,
Well, if you are doing white hat SEO, yes and by all means, please continue. With the latest Google ‘shutting down’ on one of the big backlink site, best do always do white hat SEO.
Focus in quality and even though it might be a tough battle, it will be rewarding at the end of the journey.
Good luck!
Hi,
Thanks for giving a knowledgeable data about 2014 SEO. Now we could make the scheme for 2014. There are lots of changes in all the year in SEO. So all are bewildered that what occurred in New year. Google+ and SMM plays the important function again…
Hey Sagar,
How are you mate? Oh yes, you are absolutely right. Google+, SMM, influence marketing etc are more important than ever. I wouldn’t say much change but things just get harder … and real harder. Haha~
Just hope white hat-ers will survive the future … if you get what I mean.
Thanks for dropping by and have a great week ahead.
Hello Reginald Chan,
Wonderful tips shared, Yes I agree with your point about writing for humans not for search engines. We should not care about search engines and we could easily rank our sites for our content. BTW I’ve just joined Ileane’s blog seems pretty awesome community.
Thanks
Hey Samir,
1. Ileane blog is awesome 🙂 Highly recommended.
2. Yes, readers come first any day. No point getting to page 1 if you have sub par quality. Focus in writing good stuffs and the ranks will follow.
Hope you enjoyed it and take care.
Reginald
Hi Reginald,
Very Informative post. . . Guest posting is the easy and safest method to build links . . guest posting also gives authority and traffic!
And I’m sure Google will penalize all link building networks in 2014.
There is no doubt Social media is the another signal that Google strongly considers while ranking!
thanks for sharing!
Hey mate,
Thanks for commenting. All factors play a role and the issue is that we have no idea which is more important. For me, the most important could simply be the part … being natural!
Have a great week ahead mate.
Writing for humans, I love that! I always recommend focusing on building your community, no matter how small and forget about traffic for the sake of traffic.
Thanks for the great post, Reginald!
Hey Delia,
Thank you for commenting. When writing for human, traffic at first would be very less. Seriously!
But, what I learned was it build readership and instead having only 100 readers, you gain 70 or 80 of them as loyal readers.
That is important!
Thank you Delia!
~Reginald
Hi there,
It is awesome post. New year is comming and we are trying to finish the last steps for a new start and challenges in 2014. Of course, focusing on social media marketing is one essential factor, so let start a new social marketing campaign right now 🙂
Hi Van Tran,
Yes, social media is already important since 2013. However, just don’t focus everything on social media. Instead, spread your eggs around evenly.
That should be the best bet 😀
~Reginald
Well to be honest i have’nt searched for the above mentioned term. Now you might ask how i reached your site. I was searching for blogging tips and not SEO tips 2014. But i have found your blog very interesting and fresh. I am not worried about google updates because i am playing white hat. I believe in 1 mantra that content is king. Content can only let you get through crisis. Thanks a lot for such a post.
Hi Andy,
Thank you for your comment and glad you find this useful.
Content is king and forever it will be (at least, for now). You are most welcome and do come back for more!
Hi Reginald, sometime i am scare about Google penalties in my website, because my back-links increase but my keyword rank droops, i don’t know what is that?
Hi John,
It really depends. When Hummingbird was out, my site was hit so badly even though I was white hat SEO. Within 2 weeks I lost nearly all my SE traffic and that was crazy. Thank God after that, traffic increased back and I was like ‘phew’.
Google algo is always tough to say. It is automated and we will never know. Of course, I build over 100k links under 6 months (manual building) and for some reason, yes it looks like black hat right?
At the end of the day, if you are doing it right, don’t worry about it. Google has teams who will check on that (fingers crossed).
Hope this helps!
Hi Reginald,
Great tips. I’m working on my backlinking strategy for 2014 right now, because, like you, I believe that backlinks are even more important now than before. I haven’t written many guest posts, so that might be something I will be focusing on next year. I always write for people, and not for the search engines, even though it’s a big hard to get ranked high when we write just for people.
I haven’t had a strategy for getting more shares on Google+, at the moment I’m all Twitter and Facebook, but G+ is something I’ll be working on as well for next year.
– Jens
Hey Jens,
How are you? Glad to see you here!
Absolutely agree with the ranking when you write for people. It happens but I think Google isn’t stupid as well. If you are ranking well on longer terms (for example) and in large quantities, you will get better ranking overall too.
But, don’t do black hat. Haha…if your mind ever reach the black side (who doesn’t think of that right?) 😀
Enjoy!
Nice points Reginald,
Not doubt that blogging communities are crucial for getting good exposure, but I think you should not limit yourself to blogging communities only, you should also focus on Q&A sites where you can offer solutions and build your reputation.
Hi Pankaj,
For me, I just focus it on natural. I mean, I try my best not to overdo myself. I have a day job and everything (including blogging) is killing me. Crazy stuff!
But again, yeah this is life. Work hard (both blogging and work) and enjoy the whole flow.
Moral of the story: Don’t overdo anything in blogging. Let it be natural!
I think we should forget about the method of link-building for the page rank purpose. The most important thin in online business is to get traffic and business leads on your website and for this purpose content marketing and social media marketing both are important. What if you have page rank 6 but getting business nothing? you should concentrate on those methods and ways of marketing and advertising on which you can make your website popular.
Hey Maria,
I totally agree with you on that. PageRank is just a matter of ranking and seriously, it is all about conversion. In today’s world, you need conversion above anything else.
After all, money makes the world turn right?
Thanks for sharing!
~Reginald
Great article! I am fairly new to the blogging world and appreciate the information. I even checked out my own blog Page Rank and I am at 2. Not a great number but I guess it is ok considering my blog is only 4 months old. Thanks again. Dean
Hey Dean,
Thank you! What I learned from this update is simple; It doesn’t really matter about the domain age etc (though it still play a role). All it matters is quality. Get more quality and you will be rocking your way off in a very ‘crazy’ way.
Good luck!
Hi Reginald,
I agree with your point many new bloggers got PR 1 and 2 because of natural backlinks. At first I underestimated the power of guest posting but now I agree after seeing the results from the latest Google PR update. Thanks for sharing this. From 2014 time to change my SEO starategy.
Hi Rohan,
While guest posting is important, don’t over use it. For example, Google want to see a vast differences in comment, natural backlinks, guest posting etc. If you only have one or two to rank, then you will most probably get penalized.
Hope this helps.
Hey
Well I think social media is most important thing which we need to focus on next year. Although all your mentioned tips are really informative. I’ve been less active or never participating in blogging communities. I will schedule it to participate in all popular communities.
Thanks for sharing.
Hey Vicky,
Social media is extremely important. If you are not doing it, you are losing out. However, it doesn’t mean that you can spam all the way (avoid that haha!).
Instead, make sure each one (social update) counts and that makes all the difference.
Take care!
Wonderful tips shared, Yes I agree with your point about writing for humans not for search engines. We should not care about search engines and we could easily rank our sites for our content. BTW I’ve just joined Ileane’s blog seems pretty awesome community.
Reginald – Great article! I recently read on a few blogs that Google stopped updating PR for the time being. Do you know if this is true? Also, with the new updates do you suggest using less anchor text keywords for the backlinks?
Hi Jay!
Thanks for commenting.
Now, for your Q. The PR pipeline was broken during the first or second quarter of 2013 which lead to many speculation that PR is dead. However, at the same time, I believe this is also a marketing tactic by Google.
Imagine Google says that there will be an update soon. Black hat users (especially backlink sellers) are going to be filthy rich just by selling links. Make sense?
For future update, just focus on natural and that’s the keyword. The more natural your links are, the better chance you will succeed in getting ranking. It has to be a ranged from comment, anchor text, on-page and off-page seo in general.
Hope this helps.
Hi Reginald, wasn’t it a surprise? I was writing a guest post here on Domain Authority when it happened and added the PR part to it. Backlinks are key it seems and the way to get them has changed dramatically over the years. I think guest posting at high quality sites can make a difference but it has to be about the readers! Yes. I’ve heard of many SEO companies shutting down because they never got into social media or content marketing. One would think the SM and other marketers got into SEO, no?
Love your quotes here Reginald!
Hey Lisa,
Haha! Yes indeed. Honestly speaking, 90% of the agencies out there are using black hat tools. I mean, even 95% of bloggers does that. However, it all boils down to how they actually use it (which they choose the fastest way). Social media is another great point. Why? It is something relatively ‘new’ which can’t really buy with money.
Of course, you could buy it but it makes all the sense to ‘scoop’ that out. Imagine you suddenly have an influx of 100 shares on social media. It make sense for a few article but if you have a dozen of those? That’s also a signal to Google.
I mean, I just skeptical with this and I always believe that natural is the best way out. I got penalized a few times too as I had too many backlinks (even though they are legit). Haha!
So, yes tell me all about it.
Also, this new update is great for my business blogging. More companies are looking for legit ways to build traffic / ranking which is good. Haha!
I’m with you on the nature ways Reginald, even with social media. It can’t be bought but it does take TIME and sometimes LOTS of it which many people don’t realize and think it’s FREE and EASY. Not always the case, right?
Yes! No easy way at all.
Well, automation helps but not for black hats. Of course, unless you are doing like manually…that would be better than just using a tool.
In short, manual check is always the best. Hands down 🙂 especially with social media!
Automation nearly killed me last month. Haha!
Hey very good tips to be followed to bring a good page rank. Due to recent updation of PR many people lost they ranks which was very disappointing.
Hey Aktar,
Glad you find this useful. Yes, many sites got penalized but again, this is just one update. Let’s hope for the future, shall we? 🙂
These are the must steps to be prepared for the upcoming Google updates. Since these fall under white hat SEO, there is no risk of getting penalized by Google. Agree with you, guest blogging i the greatest way of getting natural backlinks. Many have been rewarded a PR in recent update who are doing guest posting and other SEO stuffs in better way. If you are doing your SEO in a right way then surely you would be praised for your efforts. Other side Google hates spammers.
Hey Kevin,
Well said. I would say Google is focusing a lot in naturality. I mean if you write good stuffs, people are going to link back to you. If you do white hat, you have nothing much to worry.
Seriously! Thanks for commenting mate.
Reginald,
The premium placed on getting good backlinks and penalties levied out on folks who linked up to lesser quality sites plays a huge part in the sudden spike in PR for newer blogs and dreadful drops of some established blogs. Google cares very much who you choose to associate with. Great post man!
Hey Ryan,
Oh yes, you are right. I mean, focus on basic SEO techniques and the rest will come by itself.
Google loves anything natural. Do that and you will be a very ‘happy’ person then 😀
Google Updates the letters which could bring happiness and sadness for bloggers at the same time. Last page rank update was fine for me, my blog jumped to pr 2 from 0 and i am very happy for it. Learning something and preparing for the next algorithm updates. If you fall on the way of success just rub and get up and run to glory again. Thanks for the listing the trends and tips for the upcoming updates. Hope that too brings happiness to you me and all bloggers out there . 🙂
Hey Nithin,
Glad to hear that mate.
Wish you all the best and good luck!
Hey Carl,
Oh yes, you are right. Updates are done on a daily basis on Google end. However, the update is send out from time to time only.
Thanks for commenting.
~Reginald
I think Google has made small business websites a thing of the past. Whats the point of building a website since it wont be found now that Google wants people to jump through hoops. It’s become too complicated for ordinary mom and pop stores and soon the store owners with out EVER CHANGING skills or money will disappear. Google screwed the small business and I hope in the long run them selves. I hope people will lose interest in Google and another search engine will realize that small business owners can’t keep up with this Google game and build an engine that is logical and not set to make web owners fail.
Cherrs!
Shital Bhalani
Hi Shital,
It really depends on how you see it. For small stores, there are a good way to leverage from this if you ask me. The reason is because SEO for blogs is totally different from on ecommerce site.
If you play it well, you can leverage it very well.
Good luck!
Great tips. I’m working on my backlinking strategy for 2014 right now, because, like you, I believe that backlinks are even more important now than before
Hi Johanspond,
Backlink is important but make sure you don’t overdo it. As what I said above, Google is looking for natural ones and thus, start building natural links.
You should be doing a-okay with good links.
Thanks for the insights. I was hoping that my page rank will get increased but I guess; I need to wait for next update.
Hi mate,
PR is important but try to avoid being too focus on it. Make sure, content comes first and that’s how it should be.
Good luck!
Thank’s for another great post! Do you know why I love it? It’s great because you streess that the world doesn’t end at Google. Social Media is also a great traffic generator, other forms too. So if Google decides to diminish their importance, it will sooner or later be avoided too. Forget about Google optimisation, think about the Internet optimisation 🙂
Cheers 🙂
Darkan N.
Hi Darkan,
Thanks for commenting.
It is important to focus not only on one source of traffic but various ones instead. Everything plays a role nowadays and if you are ‘balanced’ enough, you should be doing perfectly well.
Hope this helps mate.
~Reginald
Great post Reginald. There are rumors that blogs who have a bunch of “junk” guest posts are going to end up being penalized. It will be interesting to see how Google updates their algorithms in 2014.
They always state write great content first and worry about SEO second. Problem is that Google keeps tightening the reigns in for the little guy to get seen on their SERP’s. With the recent change to Authorship rankings its even tougher.
Going to have to make sure if you do Guest Post? Do it on sites with a great reputation (like this one!) and your content better be great!
Hey Jason,
Actually, I got to agree with that. I saw many guest posting sites got hit pretty bad. I saw one with PR 8 being hit all the way down to PR 3. Crazy? Tell me all about it!
I always believe guest posting is quality over quantity. Forget that and you are in trouble.
Thanks for commenting and Merry X’mas!
Hi Priyank,
It really depends. While DA/PA could play a role, I see PR has a higher value now since it just got updated. If PR is out, then eys, DA and PA will take charge again.
Hope this makes sense.
this time i get nothing from Google 🙁 i lost some things this year feeling very sad 🙁
Hi motog,
Oh sorry to hear that. Nonetheless, don’t feel bad about it. Just follow what GOogle wants and be natural.
That’s the way to go mate.
Thank you Reginald Chan for sharing this awesome tips with us.after Panda,penguin and hummingbird updates,most of the bloggers losed their Organic traffic dramatically.this ways are really helpful to prevent bad effects of google updates on our blog.
Hi Swaraj,
Glad you find this useful and do remember to sign up for Ileane’s newsletter (if you have not).
See you around!
*p/s if you like it, do remember to share it 🙂
Great article , Guest posting really adds value to our website promotion and this is the one of the best methods too and once again you article proved it right
Hi mate,
Guest posting is good but you have to be careful with it. Just don’t submit everything but submit good stuffs.
That’s important.
Hope this helps mate.
In all honesty, I haven’t searched for anything like SEO tips 2014 or even similar. No need. A lot of blogs are posting articles about it. It seems a lot of them believe Google authorship will be a big thing in the near future.
Hi Pau,
Google Authorship. Yes, it does help a bit (some say none) and it really boils down to what you believe. For me, do what you think best fit for you and you should be just fine.
Hope this helps.
Getting backlinks for cost is worth ? can i go for that ?
Dilip,
Buy backlinks? Never ever! Watch backlink dot com got penalized from Google for selling backlinks. A few more too. Just in December, 2 big sites was penalized.
Why would you need to buy when you can build them easily? Good luck!
Hey,
I found it really informative. I have always look to work on user optimization.
looking forward to 2014 as big year for me and for blogging 🙂
Regards!
Hi Harshal,
Thank you for your kind words. When it comes to optimization, all you need is simplicity. Don’t try to outsmart Google or else, get slapped big time.
Take care!
Thanks for sharing this Must Wanted info here.. 2014 is definitely be challenging year i think we have seen many updates in 2013.. now time to be prepared for 2014.. Great info shared here thanks for it.. 🙂
Hi Sunita,
You are most welcome. Hope you liked it and do signup for Ileane’s newsletter (if you have not). She offers some very good tips and tricks for bloggers too.
December’s update definitely had a major impact, not only on blogs but on ecommerce sites as well. Google Authorship Markup on your blog is going to continue be a major factor.
Hi Robert,
Thanks for sharing that. Yes, you are right. Google authorship is a good move and words are saying that it could affect ranking. For me, I take it with a pinch of salt. Who knows right?
Just follow the basic and you should be just fine.
Hello Reginald Chan,
Great post, I would say as Google always try to focus its user needs, fully user oriented company and every update they guys made because there is value into it for their users. if all online businesses and SEO professionals start working towards adding value to their respective client or customers needs. There would be no need to prepare for anything.
Hi Adrian,
You are absolutely right on that. Basically, write for readers (humans) and you would be just fine. Of course, SEO is much bigger than that but hey, that’s a good start!
Thanks for reading.
Nice post Reginald. Basically all the points boil down to just one thing.- provide quality content. I think the best way to gear up for Big G updates in 2014 is to update the quality and reader value of your blogging content. If your blog content is not imparting any useful information for your ‘human’ readers, it really does not matter if it has a PR of 6 or 8.
Many bloggers do argue that PR is important when it comes to getting sponsored posts or paid ads from advertisers. But those days are gone, even advertisers are looking for blogs that are providing valuable content and great reader experience to team up with.
Hey Reginald,
Good reminders of what we as bloggers should be doing. Actually, my main focus has never been on SEO when writing a blog post. I try to write like I was sitting across the table from a friend sharing information that I think they could use.
I love Ms. Ileane’s blog. You’re right she is everywhere. Got to go and check out Triber.
Thanks for all of the great reminders about blogging.
Happy New Year!
Geri Richmond
Hi Geri,
How are you dear friend? Firstly, so so so sorry for being late! Man, I was so tied up with so many things and yup, being semi away for a long time.
Glad to be back and see you here.
Talk to you soon.
Hi Kavita,
Thanks for commenting! Personally, I believe PR is a good way to determine if our goals and target is right. But to consider it as a complete metric, that could be a little too much 😀 Be natural is your best best!
See you around *p/s sorry for the late reply.
Guest Blogging for links are even penalised by Google . What About this ?
Hi Aman,
Guest blogging for links is definitely a no-no in blogging. Guest blogging to build authority then yes.
There’s a small thin line for that. Do that and you will probably be dead.
Be balance in your link building techniques.
From now on, I will focus my energy on quality contents. Thanks the best SEO without fear of penalty from Google. I am sure as time goes by, Google will be smart enough to detect websites with excellent SEO but low quality contents and demote those in SERP.
Hi Edward,
Thanks for commenting! Quality content is definitely the way to go. Trust me on that!
Hi Reginald,
I’m always late to the party! 🙂
You know first time I blogged on my first site (healthmatters.info) I have some articles there that I’ve submitted on EzineArticles. Within 3 months it went up to PR1. Then I stopped blogging there and built angelamccall.com; after they launch the hummingbird, my page rank boosted up to PR1 and my traffic trippled. Now, the healthmatter site went back again to zero. Kinda ironic…
Before the hummingbird, someone got in PR3 in less than 2 months and he suggested that we should post on EzineArticles. Um, bad. No, thank you! LOL
Angela
Hey Angela,
I am months late! Phew! I am tired…worn out and really, really tired. Haha
Ezines etc are all good but the problem starts when people start to abuse it. Be natural (as always) and you should be just fine 🙂
Well said! Guest postings are done just to get links, but when we do for the reader, it really makes a difference.
Hey MonaM,
Thanks for sharing. Glad you find this useful!
Hi Reginald,
Very Informative post. . . Guest posting is the easy and safest method to build links . . guest posting also gives authority and traffic!
And I’m sure Google will penalize all link building networks in 2014.
Lets See what happens next.
Thanks a Ton for Sharing.
Hi Niklhil,
Thanks for commenting. While I wouldn’t say Google will penalize those but the value will drop. Link building won’t be dead or else, Google will loses authority in rankings. Business talks…if you get what I mean 🙂
Hummingbird update ruined my site .. but i recovered by my method. i hate google for its always modification of algo
of all the things to safely build links to increase PR, I prefer guest posting. But, it’s scary because the Google algos are really confusing. thanks for the post anyway
Hi Regiland,
Great post and a pretty informative topic for bloggers and webmasters. With these new algorithms coming day by day, it’s hard for users to understand the process of search engine optimization and so people often gets their sites hit by these algorithms due to various confusions regarding the concept of SEO. But your post cleared all the things that one must follow to keep his site safe from all the latest algorithms. Thanks a lot for this great post, appreciate your sharing.
Jahnavi
I think the reason why Google keeps on changing or updating their algorithm is because some SEO companies keep finding a way to trash the new update, and by that I mean to forget quality and just focus on the fastest way to earn first page ranking. Have you noticed how Google keep on pushing websites to produce only quality contents? And by 2014 even Social link building has to be of top quality — that means no more anonymous link drops to sites with just “great post” as a comment. I can understand where google is coming from, if they want to show quality results on their pages then the contents should also be the same.