YouTube Creators Playbook

YouTube underwent a massage redesign of the entire website that promises more engagement, bigger audiences and even higher earnings for content creators like you and me. Previously we looked at some of the changes introduced to the layout of our YouTube channel pages and what our subscribers will see when they watch our videos. Ivin’s post discussed the YouTube Creator’s Playbook and how it offers strategies for building an audience by maximizing the use of meta-data, calls to action, audience retention and video commenting. Let’s take things a step further in this post, and take a look at the changes YouTube integrated on the back-end. Let’s explore the revamped video tracking tracking platform, not surprisingly called YouTube Analytics…continue reading…