9 Lessons Learned from Content Marketing Mistakes
Unless you’re brand new to the internet, you’re probably already aware that content marketing is the weapon of choice among businesses with an online presence. Broadly put, the term refers to the distribution of helpful online content to boost customer interaction and increase profits. While creating material for your website or social media channels may sound simple, getting it right can be a difficult, complicated process. In fact, the ugly truth is that many companies fail at content marketing. Here are 9 lessons I’ve personally learned from my experience working on content marketing plans.
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