Link Building

Which Matters More For Your Blog – Domain Authority or Page Rank?

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Does your head spin when a Google Page Rank update comes out? Both Page Rank and Domain Authority get harder to climb up as your number gets larger. With Page Rank it’s easy to get to 1 or 2 but to climb upwards is much harder. The same applies for domain authority. The smaller numbers are easy to climb up to but once you reach around 40 you may plateau unless you are doing things very well to continue to climb up the rank.

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Top 5 Creative Link Building Ideas to Kick Start Your Marketing Campaign

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A lot of agencies and marketers are good on paper and dominate in discussions, but when it comes to execution their minds go blank. Digital marketing is all about brainstorming great ideas and then implementing them. Learn how to develop a good strategy where you can observe mutual benefit, if such campaigns are well thought out and are based on high moral grounds, they can definitely secure traction, traffic, branding and backlinks from highly authoritative websites and media outlets. Think about helping others and good things will happen to you in return.

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struggling to get backlinks

4 Reasons Why You’re Struggling To Get Backlinks

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The concept of “link building” has become big business with numerous tools, courses and specialist providers helping to get backlinks. But make no mistake – it can be boring, slow and frustrating to get backlinks for your blog – especially if you’re looking for the very best authority links to beat your competition. Google has publicly stated that one aspect of their ranking algorithm is looking at the over “link neighborhood” of a website. If you get backlinks from low quality sources – mass-produced forum profiles, blog comment spam and suchlike – the more than likely you’re going to struggle to rank highly.

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An Open Letter to Link Builders and Their Virtual Assistants

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There are many bloggers who openly vent their disdain for the quality of some of the guest post submissions and requests from link builders coming their way, but my problem is with a step before that- your prospecting email (or as I like to call it, the fishing trip). Whether you are a blogger looking to gain back links from guest posting, you’re a content writer doing SEO work on behalf of your clients, or you’re a virtual assistant assigned with the task of vetting potential link building opportunities, you’ll have a lot to gain from paying attention to the points below. Here are my biggest pet peeves with emails requesting a link to my site that have me (and I’m sure many other bloggers) heading for the delete button in no time flat.…continue reading…

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4 Blogging Conventions to Revamp after Google Penguin Update

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Many of us bloggers have developed a defensive approach when it comes to evaluating the after math of Google updates. Majority of us are declaring that none of our blogs have been affected and we are quite happy to support Google in its web cleaning services. Oh, really? Remember how diligently we used to select our anchor texts and try to get them linked to vital pages on our blog? Well all that diligence has back fired now.

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Link Building Is Not What It Used To Be – 3 Promising New Strategies!

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Search engine algorithms are constantly changing and the change is forcing changes to your SEO practice too. It guides and compels us to change the strategies link building we’re using. With every update on search engine algorithm the incoming links became even more valuable. Today you can’t rely on the link building methods to hunt for backlinks that were most effective just a couple of years ago. So, what can be the better reliable strategies for link building? I hope you can suggest a few more, but here’s my best guess for what will work best in 2012. If search engines are smarter, we too aren’t that stupid! Let’s explore the three methods that are hot in trends recently.…continue reading…

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