Facebook Ads

How to Run a Successful Twitter Ad Campaign

Twitter ads are not as laser focused as Facebook ads, however you can choose by country and you also have a choice of 5 different messages you can promote with the ad. I like this option because it allowed me vary the test and promote a wider range of offerings. I also, think that people tend to have a level of ad blindness on Facebook and they may not have their Twitter ad blinders on yet, since the platform is so new. I found some level of success with using Twitter ads and I certainly recommend using them to promote your small business, launch a new product, generate buzz for an event or to grow your Twitter following.…continue reading…

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It’s Time to Use Facebook Advertising

There are many ways to market your business online using social media and one of the best ways is to use Facebook advertising. If you haven’t looked at this type of advertising in a while, it’s time to reconsider. Recently, Facebook has made major changes to the way business fan pages are created and shown. This change called “timelines” allows you more web page real estate on your fan page. For me, the biggest advantage Facebook advertising has is that is allows you to target by interest. When you fill out your personal Facebook profile and include your interest, Facebook uses that information to show you very specific ads. …continue reading…

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