Do you sometimes feel the gigantic sucking sound of social media taking years away from your life? Most people spend too much time social networking, because they have no clue what their social media goals are. Imagine spending 15-30 minutes daily on each platform. That could easily amount to 4-5 hours every day just social networking. That in turn leads to a whole lot of nothing happening in your business, since there is little time left to do any actual work. Here are some tips and tools to keep you on track.
Justin Germino (a.k.a. Dragon Blogger) knows his technology. He also knows what thrills kids at Christmas (having two sons, himself), as well as thrilling us bigger kids, when it comes to gadgets, games, and tech. Last year, I interviewed Justin for a holiday gift guide series and this year marks the second annual Dragon Blogger Technology Gift Guide, complete with Justin’s recommendations, based on a year of testing and reviewing these gadgets. Remember I mentioned he has two sons? All the more credibility for Justin who knows how to give the technology a run for the money, as well as keeping up on the news, the trends, and where the technology is projected to go in the future.
For the new age blogger, it’s a jungle out there… Unfortunately it’s never been harder to get the attention of your audience than right now. Distractions are everywhere. I would estimate about 97% of blogs (which are usually started with high hopes) end up becoming pretty much dead within 12 months. The main reason for this being the blog posts are dry, dull and boring. The writing usually lacks personality and sounds robotic. Or the topics have already been covered a thousand times before on the other “me too blogs.” There is a certain art to writing, that extends further than just trying to teach people stuff on your website. It’s more important than ever to utilise a combination of both information and entertainment in your writing. In a nutshell, you’ve gotta make it interesting…
Videos don’t have to be perfect but studies show that using videos on landing pages and in marketing materials bring in higher conversion for one thing videos increase the length of time people stay on your blog, giving your message longer to sink in.rates. In this post I will share 5 basic tips you can use to make outstanding video blogs to promote your products and services.
There was a time when I couldn’t care less about books. I barely read anything and I found the whole activity pretty boring. Fortunately things changed when I grew older. Once I finally realized the potential of books (especially the self-improvement ones), I really got sucked into the world of reading. Reading is beneficial for [...]
When long time blogging friend Mitch Mitchell of I’m Just Sharing asked me to sit down and chat with him via a Google+ Hangout On Air, I was more than happy to do so. It seems I’ve been spending a great deal of time in Hang Outs lately so there was relatively little fuss involved with getting things set up for the recording.
Google Plus is a platform above all others. It’s micro-blogging aspects makes the social update stand out to your follower when done in the right way. Google Plus can single-handedly bring your blog to the forefront of social marketing, however, you have to understand what to do in order to make this happen. Here’s how you will be successful with your social media marketing on Google Plus. Relationship marketing in a new form of success!
Monitoring your brand mentions and knowing your online reputation is extremely important. Not only does this apply to people who use their personal name as their business, but also for the name of your business, website or blog. For example, my personal name and blog have become a brand itself over the past several years. My name is “Zac Johnson” and my site is ZacJohnson.com, so this makes it easier for me to track the brand and monitor both my site and my personal name.
Starting a blog is super idea for anybody but it’s a particularly good plan for college students looking to further their employment prospects. A blog has a million and one advantages-but that would make for a rather lengthy article! So instead, I’d like to bring you five reasons why you should consider blogging as a student.
Blogging and Internet Marketing is a minefield! Here are some must have tools that will enable more effective attraction, engagement and conversion. When I started my own business helping others improve the effectiveness and efficiency of their sales and marketing I was confident in my ability to market to my audience, manage the sales process and ultimately sell my services. What I overlooked was that a large part of my business was being done online, and this was a fairly new concept to me. As it is to most of us!
You set up a blog. The design is great, your selected niche is perfect, but … visitors just won’t start rolling in?! Why is that? Thing is, you need to also do SEO. Yeah, I know what you may say. You’re already building links and doing a whole lot of other sorts of things. What you may have not done is making sure that your WordPress site is properly fine-tuned in terms of on-page SEO and your WordPress setup in general. It goes without saying that building links is a primal must for every single blogger, but at the same time you may be leaving money on the table just because your WordPress is not setup as it’s supposed to be. Why not get the biggest bang possible for your buck? That’s exactly what the post is about.
Twitter is one of the world’s biggest social networks and it’s a powerful platform that can be leveraged to send your blog a lot of highly targeted traffic. But there’s always been a limitation of using only 140 characters in your Tweets. The 140 character limit doesn’t give enough of the space we often need to promote our blog posts. You can only enter a line or two and a link to promote your content. We are allowed a lot more characters for Facebook, and Google+, to share a longer snippet of our content which provides a lot more information to our potential readers. Twitter users have needed more space for a long time and now Twitter has finally responded by introducing Twitter Cards.
Blog promotion is one of my favorite things to do as a blogger, next to creating content. Of course, I don’t engage in or particularity like all blog promotion tactics, especially the ones involving monotonous, tedious tasks that don’t substantively aid in the longevity of my blog traffic. If I’m going to put time into blog promotion, I’m going to make sure that my efforts have “sticking” power! In this post I want to share with you a simple system that I follow to ensure that I’m always actively taking daily actions toward promoting my blog.