Failing to hit your goals as the next big money internet celebrity blogger? Don't worry, you aren't alone… but we might just have a few resources to help you get there a bit faster!
If you want to turn your online marketing and blogging efforts into a real money making business, you are going to need to know how to scale with time.
One of the most important and effective ways to scale your growth and reach online is to implement outsourcing and automation wherever possible.
Your content is probably great… but without the necessary marketing and promotion, you are sharing your message with no one.
In this article, I'm going to highlight some of the best resources for site owners to focus on their bottom line, long-term growth, while also outsourcing and automating the rest.
Automation is Key to Longterm Growth
With over 300 million blogs in the world today and over 3 billion people online… trying to run a successful site of your own with no outside tools or resources is quite a feat.
This is where software and automation comes into play.
We all know how WordPress has revolutionized the world of content creation and blogging, so here's a few more tools to help you along the way.
WishPond – No matter what type of site owner or blogger you are, at the end of the day you are going to need to drive some type of leads and grow your following. WishPond is one of the best solutions out there for gaining access to automation tools that help your site grow on social media through contest giveaways, email collection on your own site and even landing pages for outreach and lead generation.
MeetEdgar – Social media marketing and management can be a huge pain in the butt and very time consuming. MeetEdgar eliminates the needs for daily social media management as they have full scheduling in place, which can be setup across all social platforms. Sync up your social profiles, add your content and you are good to go.
MonitorBacklinks – Knowing where your site ranks in the search results is important. Keeping an eye on where your competition is ranking is even more important. If you wanted to monitor all of this activity manually, it would be a huge task and take up plenty of time. Through MonitorBacklinks you can monitor both your own sites and your competition within one platform. Full stats and keyword tracking make creeping up on your competition in the search results easier than ever before.
Aweber / MailChimp – Roughly 70% of the people who visit your site for the first time are never going to come back! This doesn't have so much to do with your site content, but simply that there are way too many distractions in the world today. The best way to get your audience coming back time and time again is through the use of a mailing list and autoresponder series. AWeber and MailChimp are two of the most well-known and trusted mailing providers in the world today. If you want to increase your signup rate and conversions even more, follow my OptinMonster guide to setup a popup with an incentivized gift!
99Designs / Designhill – As bloggers, most of us are really good at creating content but not so much at site design, graphics, logos or branding. For times like these we can look at outsourcing this type of design work to another person. However, going with a small agency will usually cost you a lot of money and time. One of the better options to go with is a freelance design marketplace like 99designs.com or designhill — both offering design work for sites, social media, branding and more, all at a fraction of the price normal design agencies would charge.
TextBroker / iWriter – Blogging isn't just for individuals who enjoy writing, it's for anyone that wants to build a platform online and provide value in the process. Writing is actually just one facet of it. If you can't write well, you can simply outsource the process or hire writers online. Two of the best places to hire freelance writers online are textbroker and iwriter — each giving you access to thousands of writers who can create original content for your site based on your needs, word count and price per word.
Focus on Your Content Promotion… Not Just Creation
I hope you've found a lot of value from the hand selected automation and outsourcing tools and services mentioned above. I use all of them myself and each an important component to my mini-blogging empire.
At the end of the day, having a successful website or blog comes down to creating high-quality content and focusing on the promotion of that content. Way too many people are focusing simply on the ‘creation' part and not the ‘promotion'. Trust me… with 300 million blogs in the world, there is already way too much content out there.
If you want to rank higher in the search results and grow your authority, focus on the promotion by using any of the tools above and you will see massive results this year.