For years YouTubers were frustrated by the lack of traffic data available for their YouTube channel. We longed for a system that would rival the data rich reports we’d come to know and love in Google Analytics, and the old, out-dated YouTube Insights, reports were merely scratching the surface. This left the video analytics door wide open for freemium tracking services like vidIQ, Cyfe and TubeTrackr to easily attract any video marketer who wanted detailed performance reports for their channel. All of that changed a few days ago when YouTube released Realtime traffic reports on the desktop version of YouTube Analytics.
Rob Cubbon is a London-based blogger that I connected with several years ago through blogging communities and social media networks. It’s been a pleasure to watch Rob build his reputation and authority online through his blog, freelancing and web design expertise. To date Rob has published several Kindle books on Amazon covering WordPress, passive income, home-based business and more. It’s been several months since the last time an interview was posted here on the blog, but I really wanted to share some of Rob’s story here because I know you will get inspired by what he’s done just like I did.
Do you find yourself scratching your head trying to figure out what to post on Facebook and other social media sites?
I feel your pain. I manage a handful of Facebook pages and I used to spend hours trying to figure out what type of content my followers like to see and share. Then back in 2012, I found PostPlanner. PostPlanner helps you find viral content to post on Facebook and other social sites!
Record, Edit, Publish: 3 little words that can have a huge impact on the growth of your online reach. Now is the time to put your fears aside, swallow your pride, do whatever it takes to put yourself in the right frame of mind to start making videos today! There is no better time than the present because the latest research from Compete Pro demonstrates that in the U.S. YouTube is more popular than Facebook.
We all know that it’s important to take time out to clean-up our streams so we can focus more of our attention to engagement. There are plenty of tools that can help us build an engaged following on platforms like Twitter and Facebook. Yet in the case of Google+, there’s only one tool that will save time and simplify the cleansing process and that tool is Circloscope. Christine DeGraff and Craig Fifield took over development of this wonderful Chrome extension earlier this year and at the beginning of each training video you’ll hear Christine say – “Circloscope is a powerful circle management tool, that can help you grow and active and engaged following on Google plus.”
Instagram is taking the lead when it comes to engagement on social networks. Just to be clear, I didn’t just make that up, it’s a statistical anomaly I learned about from Mark Schaefer in his post Why Instagram is Becoming The Dominant Social Network. Mark didn’t make it up either – it’s actually based on a presentation by Scott Galloway, Clinical Professor of Marketing from NYU. There’s a fascinating video that you can watch here that explains how and why he feels that Instagram has even surpassed the impact of Pinterest in terms of engagement in the social media space! Wow.
By now I’m sure you have given some serious consideration to the roll that Pinterest will play in your overall marketing mix. The numbers are pretty staggering and recent studies, like this one from TailWindApp, demonstrate that the lifespan of a Pin exceeds what we can expect from content shared on other social networks and to say the least, it makes the network extremely difficult to ignore. The web is moving more and more toward a place where visual content is highly favored, and as a blogger, you’re truly missing out if Pinterest doesn’t show up as one of the top referrers in your traffic stats. When it comes to increasing your engagement levels, your visibility and your interactions with other Pinners on the popular image sharing and discovery platform – Pinterest Notifications are where it’s at!