content marketing

7 Reasons You Should NOT Start a Podcast

62 Comments / Guest Posts, Tech / /

Podcasting is not for everyone. Podcasting is long-format content marketing, which means the audience expects you to dive deeper into your area of expertise. Yet despite the many experts, gurus, rockstars and ninjas within the content marketing space moving their voice to the podcast format, podcasting will NOT work for everyone. I outlined seven reasons you should NOT start podcasting. This serves as a guide to excuse yourself from moving into the podcast format of content marketing.

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Is Your Content Marketing Strategy So Boring You Fall Asleep?

55 Comments / Blogging Tutorials, Guest Posts / /

Your content marketing strategy is the way you use online content, such as blog posts, videos, podcasts, webinars, and other medium to drive quality traffic and build relationships with your prospects. While this might seem like a herculean task, the information below will help you improve your odds of success. Fortunately, we have a 6-step plan to accomplish this task.

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5 Ways to Repurpose Your Blog Posts

128 Comments / Blogging Tutorials, Guest Posts / /

Blog posts take a lot of time to write, and while there are things you can do to write blog posts faster, one of the best ways to maximize the time spent writing blog posts is to repurpose your content. Record your blog posts in audio form and turn it into a podcast, make a PowerPoint presentation and upload it to SlideShare, create a video and upload it to YouTube and lots more ideas are detailed in this post.

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How to Syndicate Your Content To Your Subscribers

How Content Syndication Can Explode Your Blog Traffic

133 Comments / Blogging Tutorials, YouTube / /

You’ve probably heard of an RSS feed before but you might not be sure what it means to use your blog feed to syndicate your content. Content Syndication in basic terms means that you provide a series or sequence of content in any format that can be delivered via a subscription. The original format or platform for the existing content might be a series of blog posts, news feeds, podcasts, videos, presentations, white papers, etc. Most of you who are reading this, might be ready to move beyond getting RSS Subscribers and you’re venturing into affiliate marketing or even better you’re promoting your own products or services. If that’s you, I’m sure you realize the importance of capturing the emails of your visitors and building your subscriber lists is the way to go.

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