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A lot of agencies and marketers are good on paper and dominate in discussions, but when it comes to execution their minds go blank. Digital marketing is all about brainstorming great ideas and then implementing them. Learn how to develop a good strategy where you can observe mutual benefit, if such campaigns are well thought out and are based on high moral grounds, they can definitely secure traction, traffic, branding and backlinks from highly authoritative websites and media outlets. Think about helping others and good things will happen to you in return.