As the number of people using the internet is increasing, the markets that thrive online have seen an ever-expanding potential in order to keep pace with the demands. A lot of businesses are creating e-shops in order to expand their market to encompass the globe. To increase online sales revenue, smart marketers are learning easy methods to accept payments through credit cards on their websites. Although other methods such as Paypal and echecks are available, credit cards are more reliable for serious businesses.
10 Reasons for Accepting Payments by Credit Cards on Your Website
- Credit cards are preferred over other payment methods and account for over 80% of the total number of online orders. This figure may vary as per the niche of your product. Thus, by accepting credit cards, your website will see an increase in sales dramatically in the online market that is so full of potential.
As per the American Bar Association, credit cards are the most secure method of making payments online for one-to-one purchases. This is because the payments happen instantaneously and the funds drawn are directly from the consumers without any kind of delay.- If you wish to capture the market, then this is it. If your website has provisions for accepting payments through credit cards, then this will help by getting your company more orders from a number of potential customers online. If you offer to customers the option of making payments through the most widely accepted method of payment, then you can also ensure that you see an increase in online orders.
- For an online business, you must establish credibility through the internet. Accepting payments by credit cards will help you do exactly this.
- Besides Paypal, echeck and moneybookers, providing the option of credit card payments as well will give you an edge over other websites as most do not offer all of the above methods. You will also be making payments convenient to the customers by providing them an array of methods to select the one that suits them most from.
- When you provide online payments through credit cards, you will be making available a 24 hour service all the year round. This will make your business more efficient and give you real-time processing of orders.
- The servers used by the credit card payments are low maintenance as they do not need to be monitored much, giving your staff the opportunity to look into other important matters. This method is entirely automated. You just have to add a payment button to your website page and your business will run smoothly. This gives you the chance to pay more attention to other important areas such as brand awareness, promotion and management of relationship with clients.
- Payments by credit cards are quite efficient and comparatively easy to realize as opposed to postal payments.
- Customers find credit payments more convenient and flexible as they do not have to handle loose cash. Thus, use of credit card payment options increases the sales. Besides using the cash deposited by them, customers can also take credit. This makes things less stringent and convenient for everyone.
- Companies can easily win over new customers via online payments by credit cards, thereby increasing their audience each day.
Bonus Video:
This is an introduction to the Astro Payment System recorded at CES 2013 by our friends at Tekzilla
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Accepting Credit Cards Payments Will Boost Sales
Every business should accept payments through credit cards online today. This allows for maximization of sales, winning new customers, increasing conversion rates and rate of customer retention for your website as well as the establishment of long-lasting trust.