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HootSuite’s Ow.ly Shortener Just Got Better

HootSuite has been my favorite Twitter application for months. I highly recommend using HootSuite to monitor your Twitter activity and to make sure you don't miss any @mentions. HootSuite allows you to view multiple columns of activity on your desktop at once which will make you a Power Twitter User in no time. If you want to see HootSuite in action, watch my video tutorial on HootSuite.

Ow.ly vs. Ht.ly

HootSuite provides tracking to links that you share using the Ow.ly link shortener which you can easily grab right from the interface. In the past, if someone clicked your Ow.ly shortened link, they would open the webpage with a sharing bar at the top. Now HootSuite users have the option to turn off the sharing bar for their links.

In this image notice that Ow.ly shortened links will not have the social sharing bar. If you want to include the social bar use the Ht.ly shortener instead.

I think this is a very positive move in the right direction for HootSuite users and I will certainly use the Ow.ly shortener from now on. Of course I can change my mind (which I really do quite often) and switch back and forth. You can still use HootSuite's fantastic tracking tools, no matter which shortener you pick.

Social Integration with HootSuite

HootSuite is more than just Twitter, you can integrate other social networks as well including your WordPress blog, Facebook, LinkedIn and more. Have fun with HootSuite!

What about you? What are your thoughts on Ht.ly vs Ow.ly?

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