In this post-Panda and Penguin search landscape, one much talked-about topic when SEO specialists gather together for a virtual drink is guest blogging. Guest blogging, as you may already have read from several different sources, is perceived as a way to rank high in the search engines, mainly because guest blogging is all about content. And with compelling content, social media sharing comes into play. Given the many algorithm changes that have been happening of late, social media, as some blogging and SEO experts claim, is the new SEO.
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