How to Add a Featured Tab to Your YouTube Channel

Article by Taylor Gould

The Google Gooru is your #1 resource for Google Apps how-to videos and for keeping up to date on the latest updates and new features in Google Apps.

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by on November 9, 2012 · 52 comments

in Guest Posts, YouTube

YouTube is an amazing platform that you can use to expose your content or products to a huge audience and drive traffic back to your website. Google continues to make upgrades to the YouTube interface, both for end-users and administrators. Lots of these changes focus around making it easier for you to customize your videos and the look of your YouTube channel.

The question is, how can you take full advantage of these extra features from YouTube?

While the content of your videos is the most important aspect to increasing traffic, it also helps to have a visually stimulating YouTube channel page. One of the best ways you can do this is by creating a “Featured Tab” for your channel.

YouTube Channel Settings and Tabs

There are several options in your YouTube Channel settings to customize your featured tabs. The one that we’ll focus on in the video below is the “Overview” option.

YouTube Channel Settings

When you select Overview, your YouTube Channel page will have one featured video with a shelf underneath of 3 videos of your choosing.

You can also add featured playlists in those shelves if you’d like. Ideally, this would be the best spot for an introduction video to tell your audience what your channel is about. Underneath, you can put some of your most popular videos, or your most recent videos. The following video is a tutorial guide on how to incorporate the “Featured Tab” into your YouTube channel.

http://youtu.be/Yr0OjUsd1HU

Check out more of my upcoming videos about customizing your YouTube channel here.

Another option for your “Featured Tab” page is the blogger format. To see what it would look like, you can check out my YouTube channel. As you can see, it has your featured tab on the top, with your videos underneath starting with the most recent. For those of you that do not have an introduction video for your channel, this is a good format to use.

There are lots of opportunities opening up on YouTube that all content creators should explore. Google + is now integrated with YouTube and you can connect your blog to your YouTube Channel as well. Take it a step further and add links to all of your social profiles on your channel home page so you can grow your audience and your social footprint.

Regardless of how you use YouTube, it makes sense to utilize this feature in order to give your YouTube Channel a cleaner look. Because after-all, first impressions are pretty important.

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{ 51 comments… read them below or add one }

Vivek November 9, 2012 at 8:21 AM

Nice Guide. I think you also have to option to auto-play the video on visitors visit.

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Taylor Gould November 9, 2012 at 2:13 PM

Yes, you can. When selecting the video to add as the featured video, you will have the option underneath to autoplay when visitors land on your page.

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Frank Thomas November 23, 2012 at 6:54 AM

How can it possible option with visitor videos?

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Robert November 9, 2012 at 9:03 AM

I never thought much about my channel page. right now I’m just working on getting content onto YouTube. I’ll be sure to keep this in mind once I get some video to organize. :)

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Taylor Gould November 9, 2012 at 2:14 PM

Once you have good content, it’s important to format it in a nice, organized matter. This video could come in handy when you get to that point.

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Tinsel November 17, 2012 at 5:25 AM

I guess I am now officially the only one without a youtube channel but after watching this video, I have decided I must have one. The featured tab thing really caught my attention.

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Narender November 9, 2012 at 9:47 AM

Youtube is having a lot of changes now a days for guys who care about promoting and privacy. Recently They also introduced Logo options on your video .

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Amrik Virdi November 9, 2012 at 10:58 AM

I am agree with you and I think it’s good to have such option in your YouTube channel. isn’t?

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Amrik Virdi November 9, 2012 at 10:56 AM

Hello Taylor,

I really enjoyed reading your article and video too. Now Google + is integrated with YouTube and I have connected my blog to my YouTube Channel. It’s pretty awesome.

Regards,
Amrik Virdi

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Taylor Gould November 9, 2012 at 2:15 PM

I really love the integration between Google+ and YouTube. Google has done a great job of integrating the various platforms including Google+, Google Drive, and YouTube.

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Cristian Stan November 9, 2012 at 11:25 AM

Thank you for sharing this great tutorial, another problem solved for me due to your great articles.

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Elena November 9, 2012 at 11:37 AM

You know I love to visit your blog because I get a lot of great ideas that I never thought of or forgot about or did not know how to use on my blog. You provide a lot of terrific and useful information on variety of topics. Your post reminded me that I need to work more on my YouTube Channel and the ways to do it. Thank a lot for your information!

Reply

Abdul Manan November 10, 2012 at 6:11 AM

Hi Ileane!

I agree with you for sure.I am also visiting this blog for a log time and i always get some amazing info related to blogging, news, managing blog and much more.
I think Taylor has really some great experience with blogging.
Am I right Taylor?

Reply

george November 9, 2012 at 11:42 AM

This information is useful for guys like me who have a youtube channel of their own and look for ways to maximize views of their videos. Grateful to you.

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jossef November 9, 2012 at 12:47 PM

YouTube can be an online business exactly like your own website and going through this article I am now really considering putting more effort on understanding this and use Youtube in my marketing, thanks for sharing

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Philip Online November 9, 2012 at 1:17 PM

Hi Taylor,

Yea I think it’s very important to make your Youtube channel look professional and a featured video tab is a great tool to receive additional exposure to your videos.

Youtube marketing in my oppinion is one of the most successful ways to reach people and create a brand for your products or services.

Thanks for sharing this information, have a great day.

~Philip

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Taylor Gould November 9, 2012 at 2:16 PM

I’m glad you enjoy it. Anyone that uses YouTube can benefit from having a user-friendly home page.

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Dean Saliba November 9, 2012 at 5:29 PM

I don’t use my Youtube account much but I’m hoping to start producing videos early next year (just have to overcome my problem of having my face & voice on camera) and this will certainly be set up on it, I’m not sure about the auto play though as I find it annoying. :)

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Michael Belk November 9, 2012 at 5:52 PM

Hey Sir, I do not have a Youtube channel but I wanted to let you know you explained that well. It was straight to the point and no extra unnecessary steps.

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Adrienne November 9, 2012 at 7:06 PM

Hey Taylor,

That’s a very handy video tutorial on creating a featured tab in YouTube. I learned about this probably a few months ago and I was so happy. I love it when we learn new things because I didn’t know how to do that or the playlists. It’s people like you that help us learn so thank you so much for making this so easy to follow.

~Adrienne

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Aasma November 10, 2012 at 12:46 AM

Hey Taylor,

Really informative video, No doubt YouTube play very vital role in the success of your video marketing. That’s why you don’t want to miss any opportunity to attract more traffic on your videos.

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Julian King November 10, 2012 at 5:57 AM

Having a good Youtube channel could bring lots of targeted visitors, as well as increasing the brand visibility online. I will most certainly apply these changes, as they will add value to my YT channel.

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Sylviane Nuccio November 10, 2012 at 7:37 AM

Wow, thank you for this, Taylor, I am going to watch that video of yours of few more times and do this on my channel!

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Samuel November 10, 2012 at 8:07 PM

Thanks for the new feature about YouTube! I will look into it.

I sure needed this since just recently I created my own, first video for Internet Dreams!

Thanks! :)

Reply

Jafar Dhada November 11, 2012 at 2:12 AM

Hey that’s a pretty nice guide. Very helpful for enhancing Youtube channel and getting benefits.

Also that video helped a lot.
Also your channel is nice Taylor. ;)

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Akshay J. November 11, 2012 at 5:08 AM

WOW! Awesome Tutorial. Though, I’m also looking to come into Video Blogging as it fetch lot’s of Visitors to the Blog so Feature Tab will help me to achieve the same target.

Reply

Mohideen November 11, 2012 at 11:37 AM

I have not got good result with youtube channel have to work on it though this video really interesting found some valuable source on it

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Lea November 11, 2012 at 11:39 AM

Thanks for making a video. It’s so much easier when you can see it as it is being done. As oppose to reading it and trying to figure it out on the page.

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Rajesh Namase November 11, 2012 at 1:55 PM

Useful tutorial, enjoyed watching video. Nowadays Google updating and adding many features, Google+ is combined with YouTube.

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Ferb November 11, 2012 at 9:40 PM

Hi Taylor,

Feature tab on YouTube is a great feature that everybody use them to show their new video but I believe very less people will going to use this feature tab on YouTube to display their feature video.

Thank you – Ferb

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Heather Stone November 12, 2012 at 2:36 AM

Hi Taylor,
There are an increasing number of posts on YouTube feature tabs recently and probably with good reason. YouTube is a powerful way of building your brand and anything that adds to that brand is a worthwhile investment.

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Hari Narayan November 12, 2012 at 2:40 AM

Nice and Awesome Guide! Today I started Vlogging (Video Blogging) and I was thinking how to start it, and by the starting day I’ve got this featured tab! Thanks!

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noman November 12, 2012 at 4:59 AM

hey this is the nice tutorial to add future tab, i was about this on internet. finally i found on this blog. thank you for sharing this.

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Hadley November 12, 2012 at 7:19 AM

Nifty tutorial, using YT more in depth these days as part of my Link Liberation training. Little tweaks like this can really go a long way.

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Charleston Lawyer November 12, 2012 at 6:47 PM

Sweet! That was a gold nugget: using overview for an intro video. Why? I administrate several channels for clients, each of which has several videos. Having that up front would set up the whole channel very nicely. Thanks!

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Carl November 13, 2012 at 4:36 AM

Nice tutorial, I did this not long ago as I saw few of the top companies have put this small extra on their channels. However it took me some time to find how.

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Aaron H. November 13, 2012 at 7:34 AM

Useful tutorial, thanks! Not particularly liking the latest set of changes on Youtube, but I guess we’ll learn to live with them.

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Electra Ford November 13, 2012 at 12:35 PM

Hi Taylor,

Thanks for the video demonstration of customizing the YouTube featured page. I’ve just subscribed to your channel.

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Melissa November 14, 2012 at 12:52 AM

Oh fine …
really nice co-incidence. lol:
Actually I’v been thinking about it, but yet to get time to search for it on Google.

But now you brought it before me (what I really need).
thanks

Reply

george November 14, 2012 at 1:52 AM

Hey nice tips. You have put a nice video too. I think i should improve my video making skills having seen you.

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Shane November 14, 2012 at 9:30 AM

Great info and I really like the video too. Youtube should be a part of any SEO strategy or even for smaller bloggers too. Thanks again for the information.

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Suzanne November 16, 2012 at 5:01 PM

This was a very timely post for me as I just started adding new videos to my youtube account. I had no idea that this type of customization was possible. I’ve just made all the changes you showed us in the video. Thanks!

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Carol Minarcik November 17, 2012 at 6:46 AM

Good Morning Taylor, I thought this article was very useful. I am really going to focus on YouTube this next year and creating me a channel. YouTube is very popular and there is a lot of traffic coming to my video’s as I only have a few so far. Thanks for the information.

Reply

Abdul Manan November 18, 2012 at 12:27 PM

Hi Taylor!
You know I love to visit your blog because I get a lot of great ideas that I never thought of or forgot about or did not know how to use on my blog. You provide a lot of terrific and useful information on variety of topics. Your post reminded me that I need to work more on my YouTube Channel and the ways to do it.
I have not got good result with youtube channel have to work on it though this video really interesting found some valuable source on it.
Thank a lot for your information!

Reply

Chaitanya November 20, 2012 at 7:11 AM

Youtube videos are best way to drive traffic to your blog, for most of the search queries youtube results comes up at the very first page of search result. So featured tab in youtube Definitely useful for us. Thanks for sharing the post with us. :)

Reply

Mark incense November 21, 2012 at 1:51 PM

Hey,

Excellent tutorial. I just love the way you have explained how to add feature tab in youtube channel. I have seen that if we have a feature page then we can get more views on that page.

Thank you

Reply

Chiranjeev November 22, 2012 at 1:16 PM

Adding featured Tab on your youtube channel is best way to show your best video on your channel first. Thanks for sharing the tutorial for how to add this featured tab on Youtube channel.

Reply

jeniffer December 2, 2012 at 5:25 AM

Hi,
I love to read this post.Its really helpful video. Youtube should be a part of any SEO strategy or even for smaller bloggers too.
Thanks for the sharing.

Reply

Andrew Legion December 23, 2012 at 9:16 AM

Important information for all who willing to increase more traffic on their blog. All time i try to visit your blog because it make solve some problem of me. It’s true a good YouTube channel can bring our targeted traffic. I will try to connect my blog to my you tube channel.

Reply

Mac March 8, 2013 at 7:37 PM

wow awesome post,
Thanx for knowing me about this new feature of YouTube,This feature will help every YouTuber to configure YouTube video according to their need

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Leslie Edwards March 20, 2013 at 11:58 PM

I’ve read a lot of your posts today and oh boy I learn something new everytime I read here.
Anyways I like the idea of featured videos because you get to choose your best videos so when people visit your channel, they’ll see your good videos.
This allows you to make other videos slightly less up to par if you’re trying to drive traffic to your site or just getting more views in general.

Reply

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