Whenever a new social network goes public, as a Blogger and internet marketer, we should try to find a way to use it for networking and also to bring traffic to our Blog.
Pinterest is one of those social networking sites, which started with a unique concept and became popular in no time. For many bloggers, Pinterest is driving more traffic than Facebook or any other social network. Being an image oriented social networking site, it's beneficial for many niches and an image pinned from your blog post could easily go viral and drive immense traffic. You'll also find that many of the big brands on Pinterest like Nordstrom, Target and Martha Stewart are driving traffic and sales from the platform.
But like we say, there is no shortcut to success, and even on Pinterest you not only need to be patient but you need to have a strategy to drive traffic from Pinterest. Everyone is hooked to Pinterest these days and why not, after all it is a great social visual bookmarking site that has a very catchy interface which has taken the world by storm.
That just adds to the spice of it all as you can enjoy using the site and at the same time use it to draw attention to your blog. If you wish to do the same thing but don’t know how to go about it, then, here’s how to bring traffic to your blog using Pinterest.
Using Pinterest to driving traffic to your Website
Make your blog post pinnable:
Very first thing which you need to start with is making your blog pinnable. Add a Pinterest button on your blog post and make it easy for your readers to pin images from your Blog. You can use plugins like Digg Digg (watch the video below) or try a premium plugin for Pinterest which quickly add social bookmarking buttons on your blog your readers can easily add images from your blog articles to their Pinterest boards.
If you are creating a website just to drive Pinterest traffic, make sure a Pinit button is attached to every image on your blog post. This will make your blog articles more lucrative. For example, if you run a blog selling funny pictures, t-shirts, or sports memorabilia, be sure to display a Pin it button on all of your images so readers to quickly pin them.
Bonus Video Watch Ms. Ileane's demo of How to Install the Digg Digg Plugin for WordPress
Ask people to pin stuff on your Pinterest board
I know that there are not many people who know about this, but this is very much possible and it will attract a lot of attention as well. The effort that you need to put in is minimal and the results can be astonishing.
Simply create a board and then click on the Edit button, the screen that appears will have the “Me+ Contributors” button which you must click on and then you can list all your contributors. All the readers are now eligible to pin stuff straight on your Group Board after they have entered their user name.
Make a contest that allows the people to pin something on your community Pinterest board and at the end of the competition change the settings back to normal. Choose the best pin and thank the person whose pin you liked most.
This is something very basic, but at the same time, it works well. If the pictures that you pin are enticing, then the people will surely check out your board and they also have the choice of viewing where the picture was originally posted and this will help you to get the required attention to your site and increase your blog traffic.
Bring out the photographer in you and start clicking all that interests you. Go on the path that is less trodden and don’t stick to clichés. Be imaginative and add pictures that are related to your blog and then pin them on your board.
Offer Solutions with your pictures
This is something that not everyone has the capability to do. You need to go that extra mile if you want to really attract the attention of Pinterest users and thus, you can do that by offering pictures that have a solution to a certain general problem and if these solutions are related to your blog, then that is even better as the attention is assured. One of the growing trends on Pinterest is a building helpful how-to guides know as Instructographics – you can find some great examples here.
Go through the copyright information of Pinterest
It is imperative that you go through the copyright terms and conditions that Pinterest has, so that you do not violate any of their terms or open yourself to violations that will not be good publicity for your blog.
Now, that you have the answer to “How to bring traffic to your blog using Pinterest?” you must make use of all these tips and use the site to increase the traffic of your blog while having fun pinning stuff that you like on your board. The site is sure to become more important to you once it becomes your marketing weapon.
Please let me know if you are getting blog traffic from Pinterest.
What's your favorite Pinterest strategy?
Image Credit: http://kexino.com